German Photographers With Bottles On The Brain

Leave it to Munich to give birth to Germany’s only photography service devoted exclusively to bottles. With Oktoberfest in its midst and the wine country all around, it’s no wonder that the locals have bottles on the brain. ;-)

The specific locals are Moritz Wurfbaum, Catharina van Delden, and Veronika Wurfbaum. Moritz Wurfbaum and Catharina van Delden are a part of innosabi, a Munich based consumer innovation and product development company. Veronika Wurfbaum is the main photographer.

The company they’ve launched together is called Flaschenfotos, and the premise is simple.

They shoot bottles.

Their goal is to provide outstanding service in their niche, so the only other product they offer is Flaschenfotos T-shirts.

The company was founded in August, and the online site was launched in September.

If you’ve been reading my writings on business in Germany, you know that you really can start a company that quickly, and that Germany is very friendly to start ups like this.

It has a straightforward pricing structure based on the number of bottles shot. Each bottle shot against a white background in high resolution. The bottles are then retouched (airbrushing is not just for models anymore! ;-) so they are ready for print and online media uses.

There is a discount for organic and fair trade products, and the target market is retailers, bloggers, and journalists looking for graphics to go with their products.

Given that Germany has more than 40,000 wine producers alone, the company certainly has plenty of bottles to go after even before starting in on the local beer masters!

It’s always interesting to me to see what my fellow Germans are coming up with for business ideas, especially when they target off-beat markets like this. It’s just another example of how creative German people really can be, and the possibilities available to you if you want to start your own business in Germany.

—Marcus